Above all, inspired to advance the human, creative connection.

Leading as a creative and strategic partner for brands, companies and founders, at the intersection of sports, fashion, and lifestyle work.

Brings agility in developing the big picture, execution and business practicality. An affinity for world building narratives, powered by art direction, graphic and visual storytelling. I discover inspiration at the fringes, from my love for music production, art and literature: connecting this energy into work.

Rooted in global experience and creative craft, this informs my leadership style: insights I lean on as both a director and a designer. Ability to work with cross-functional teams or driving projects independently, I provide clear direction and manage execution standards required to move original (brand and product) concepts to market ready roll outs.

Direct: Rex@Everykin.com

General: RexMorganDesign@gmail.com

→Areas of Impact;

• Strategy & Vision: Creative Direction, Brand Identity, Brand Narrative, Copy-Writing, Go-To-Market.

• Design & Delivery: Art Direction, Graphic Design, Campaign Concept, Visual Identity, Branding, Ecom, CMS, Packaging, Social Media, Apparel, Merchandise, Manufacturing.

• Leadership: Design Mentorship, Project Managment, Cross-functional Collaboration.

• Marketplace: PR, Pitch, Social Media, Pro & Community Sports, Lifestyle, Teams & Athletes.

→ Experience

Calvin Klein

Everykin

Nike

Puma

Tommy Hilfiger

Twitch

→ Places I have lived

Amsterdam, NL

Bristol, UK

London, UK

Nottingham, UK

Nuremberg, Germany

Portland, Oregon, USA

→ Interests

Music Production

Mountain Biking

Art and print-making

Travel

Literature

Leadership:

  • People Mentorship

  • Project Management

  • Presentation

  • Cross-functional Collaboration

  • Technical Design Oversight

  • Partner with founders

Execution

  • Campaigns

  • Social Media Story Telling

  • Pitch and PR Presentation

  • Marketplace Trends

  • Brand Suite Toolboxes

  • Brand Platform CMS

  • Print factory experience

  • Knitwear factory experience

Strategy & Vision:

  • Strategy & Vision

  • Creative Direction

  • Brand Narrative & Positioning

  • Brand Identity

  • Campaign Writing

  • Athlete / Team Insightm Insight

  • Go-To-Market strategy

Design & Craft

  • Visual Identity

  • Art Direction

  • Graphic Design

  • Concept Development

  • Packaging

  • Product Innovation

  • Apparel Branding

  • Merchandise

  • Social Media Roadmaps

  • Adobe Suite

  • Figma

  • Flora (Basic)

  • Clo3d (Basic)

→ Process


At large organizations I have learned the skill of projecting vision, bringing people with you, developing design language and commercializing products.

Consultancy: My entrepreneurial side developed as a freelancer where I would be comfortable working with an array of clients and managing projects. I enjoyed this time where I could take on various creative tasks and learn new skills.

Innovation: When possible, we gravitate to open minded and curious environments where new ideas can come from subtle nuances and changes in approach. I’ve found that to be present, aware and lean into the process, that the innovation can reveal itself and take shape.

On Site: I have worked with manufacturing and vendors in Turkey, Taiwan, China and Europe, where I have gained knowledge and hands-on experience of printing, sublimation, dying, seamless and warp knit, cut & sew, embroidery and packaging.